The Interplay of Influencer Marketing and Electronic Word of Mouth to Effect Consumer Purchase Decision. The Critical Review of Social Sciences Studies, [S. l.], v. 3, n. 1, p. 118–138, 2025. DOI: 10.59075/y7w5j969. Disponível em: https://thecrsss.com/index.php/Journal/article/view/137.. Acesso em: 30 oct. 2026.